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Happy birthday, lemon sucker!

edsel of the undead

Fifty years of Edsel.

Edsel had been a provisional name for the car, while researchers probed other possibilities. A few priceless duds emerged, like Elkherd and Utopian Turtletop. Pleasant-sounding nominees like Phoenix, Altair, and Citation were also on the table. In the end, however, a Ford committee decided it was fitting to name the car after Henry Ford’s son, even though research showed that consumers associated the word with “diesel” and “weasel.”

I resemble that remark.

Get the whole story from US Snooze and Edsel World. It’s surprisingly interesting, if you find that kind of thing surprisingly interesting.

Me, I’m getting ready to fly to Jolly Olde early Tuesday morning. I’ll set this to autopost Monday morning. I ain’t blogging from Stepfordtech, that’s for sure!

Comments


Comment from Gibby Haynes
Time: October 15, 2007, 9:15 am

Skeletons are allowed to drive in America? What a country!


Comment from Princess Bernie
Time: October 15, 2007, 2:33 pm

Nah. That’s Reese Witheringspoon now that she’s gone totally vegetarian. She has hasn’t she?


Comment from jwpaine
Time: October 15, 2007, 3:51 pm

“Witheringspoon”? Isn’t that a character from the next Harry Potter book, Harry Potter and the Utensil of Nasalsnort?


Comment from Enas Yorl
Time: October 15, 2007, 3:55 pm

Oh dear – The “I Haz a Bucket” seal has died.


Comment from jwpaine
Time: October 15, 2007, 4:02 pm

Some unnamed jerk left a racist comment somewhere here on Weasel’s site, and it shows up in the Recent Comments section on the right hand side of the screen. I did NOT write that, and I’ve emailed Stoaty about it.


Comment from jwpaine
Time: October 15, 2007, 4:38 pm

Looks like the Stoaterator cleaned up the racism spill. Thnx, O Mighty Mistress!


Comment from Christopher Taylor
Time: October 15, 2007, 4:52 pm

The thing I can’t figure out is why this was considered such a lousy car. What was wrong with it?

🙁 poor seal he seemed so happy with the bucket.


Comment from jwpaine
Time: October 15, 2007, 5:12 pm

From what I recall, the Edsel was pretty innovative, with push-button transmission, etc. I think it was more a marketing disaster than anything else. It was doomed by a kind of “the callous sophisticates laughed at Judy’s tiny head” sort of momentum.


Comment from Uncle Badger
Time: October 15, 2007, 5:22 pm

I never worked out what was wrong with the Edsel, either. Looking at it from the other side of the Atlantic, it seemed to me just another deeply cool American car. Indeed, I saw one at a vintage car rally here last summer and thought it looked good enough to steal.

I chickened out, though.


Comment from Steamboat McGoo
Time: October 15, 2007, 5:24 pm

“…I’ll set this to autopost Monday morning…” -Weasel-

— I AM HARI SELDON – ER, I MEAN STOATY WEASEL! —

So Weas is gonna pull a Hari Seldon on us and has left us messages in the future. Cool.

jw – when I saw your comment about a racist comment (which I missed, dammit) it scared the snot out of me ’cause of the comment I made over at your place. It were just in jest!


Comment from S. Weasel
Time: October 15, 2007, 5:29 pm

Well, the linked articles go into it a bit <ahem>. The consensus among people who like the car is that it was grossly overhyped in the press, so people were naturally a bit disappointed when it was, after all, just a car. Plus, the stupid name. Plus, it was kind of weird looking.

And then, three years in, Ford dropped it. Orphaned it completely. I mean, to this day they refuse to have anything at all to do with the Edsel clubs or anything. So that made it a famous mistake, like New Coke.


Comment from S. Weasel
Time: October 15, 2007, 5:36 pm

Uh oh. The drive-by with the racist comment isn’t anyone who’s been here before, but he was calling in from the Elk Island Catholic Schools in Canada.

DUDE. YOU TOTALLY MADE THE VIRGIN MARY CRY. YOU ARE SO GOING TO HELL.


Comment from Steamboat McGoo
Time: October 15, 2007, 5:46 pm

It’s that damned Canadian backbacon, I tell ya. It rots the cerebrum.


Comment from jwpaine
Time: October 15, 2007, 5:55 pm

Naw, wasn’t your comment over at PB, Steam. I figured you were kidding, and Italians have a sense of humor, last time I checked. Course, they have cement blocks, clothes line, and boats, too.


Comment from Steamboat McGoo
Time: October 15, 2007, 6:00 pm

Yep. Looks like its a Canook mackerel-snapper. Who’d a thunk it? Probably blitzed outa his gourd on Canadian Fosters.


Comment from Lokki
Time: October 15, 2007, 6:13 pm

The Edsel failed for a combination of reasons that perhaps aren’t so obvious looking back.

First, it was the answer to a question that no one had asked. It was above Ford in the model line up but below Lincoln; sort of an extra Mercury. So to the market place it was a distinction without a difference.

Second it had been hyped to the max, but the (as the attached article states) had quality problems at the launch. So high expectations were followed by bad reviews and word-of-mouth. Always bad…..

Next, it was launched at a bad time – during a recession when nothing was selling. So the poor sales were self re-enforcing.

The obvious points- that it’s ugly and has a weird name – well – That puts you in the “what do you say when your neighbors ask why you bought an ugly unreliable car with a weird name dilemma.” They start whispering “He couldn’t afford the Lincoln”.

The Pontiac Aztek is a current example of much the same scenario. It was built by GM in response to the success of the PT Cruiser – a car that went from show car design to market very quickly. A GM executive asked “Why can’t we do that?” So, it was done. The Aztek show car wasn’t bad looking http://www.autoworld.com/news/Pontiac/Aztek.htm but when it got through the bean counters it didn’t quite look like the concept any more. http://www6.autonet.ca/Spotlight/TestDrives/story.cfm?story=/Spotlight/TestDrives/2000/12/04/623776.html


Comment from S. Weasel
Time: October 15, 2007, 6:24 pm

Holy shit, Lokki! It’s like the swallows coming back to Capistrano, you and that filter. You do know I’m going away and won’t be able to fish you out for a couple of weeks? I wonder if URLs without the http:// would sneak past Akismet.

I see your Aztek, and raise you a Ka.


Comment from Gnus
Time: October 15, 2007, 6:31 pm

Oooooooh… it’s got Ka-Ligraphy. Kewl!

Maybe the Edsel needed something like that.


Comment from Steamboat McGoo
Time: October 15, 2007, 6:51 pm

Well, lets find out!

http://www.autoworld.com/news/Pontiac/Aztek.htm

and the second one:

www6.autonet.ca/Spotlight/TestDrives/story.cfm?story=/Spotlight/TestDrives/2000/12/04/623776.html

Lets see –
deck o’ cards – check,
bottled water – check
taser – check
condoms – check
pepper spray – check
small kitten – check
russian rubles – check
silk stockings – check
rubber hose – check

Ok! Here we go…


Comment from Steamboat McGoo
Time: October 15, 2007, 6:55 pm

I made it through! Yeee-haaa!

No – wait! Something is rotten about that post. lets try a mod version:

http://www.autoworld.com/news/Pontiac/Aztek.htm

and the second one:

http://www.autonet.ca/Spotlight/TestDrives/story.cfm?story=/Spotlight/TestDrives/2000/12/04/623776.html

notice that I deleted the 6 in the www thingy in the second link.


Comment from Steamboat McGoo
Time: October 15, 2007, 6:58 pm

Hey! It worked too! Both links are underlined, so wordpress still recognises them as link-like things (I guess), but it made it thru! And they both work. Good.

This calls for a drink.


Comment from nbpundit
Time: October 15, 2007, 6:59 pm

A couple of weeks? Ooooooohhhh, who will be
sweeping up the dustbunnies and feeding the
dead squirrels whilst you’re gone?


Comment from S. Weasel
Time: October 15, 2007, 7:04 pm

Naw, NB, I’ll be able to check in every couple of days and take out the rubbish. And I’ve got two weeks worth of crappy auto-posts lined up! Woohoo!

McGoo, that’s brilliant! If it continues to work, I’ll change the disclaimer (see below).

I’m guessing Akismet still quarantines Lokki, though. That’s just the way it is…


Comment from Steamboat McGoo
Time: October 15, 2007, 7:23 pm

It was your idea, O’ Mighty Weasel.

Of course the spammers might figure it out, too. Then you’ll be butt-deep in weiner extensions.


Comment from jwpaine
Time: October 15, 2007, 8:01 pm

Your last comment, Steamboat, provokes a mental image with which I am not entirely comfortable.


Comment from Steamboat McGoo
Time: October 15, 2007, 8:23 pm

As whats-his-face said in Heart of Darkness:

“The horror. The horror.”

Ya know, its a pity H.P. Lovecraft was so victorian. He could have done a lot with a roomful of weiner extensions.

“The Wanker Out of Space”, or “The Dunwich Winky” come to mind. And – of course – “Pickman’s Johnson”.


Comment from jwpaine
Time: October 15, 2007, 8:44 pm

Steamboat! Stop! I’ll wet my pants!


Comment from Steamboat McGoo
Time: October 15, 2007, 9:23 pm

I take that as an “uncle!”. I count coup!

I was very with that Pickman comment. If you know the story, its….apt…in an odd way.


Comment from Steamboat McGoo
Time: October 15, 2007, 9:26 pm

How ’bout “I was PLEASED…”

I meant to delete ‘very’ and, um, missed.

I uncount coup!


Comment from jwpaine
Time: October 15, 2007, 9:56 pm

’twill serve, Steamboat: ask for me to-morrow, and you shall find me a grave man.


Comment from Steamboat McGoo
Time: October 15, 2007, 10:25 pm

My humour is neither deep as a well nor as wide as a church door, but will suffice; twill serve.

G’night.


Comment from Anonymous
Time: October 15, 2007, 11:02 pm

A plagiarism o’ both your houses!

Good Night Gentlemen


Comment from jwpaine
Time: October 16, 2007, 12:49 am

“A plagiarism on both your houses.”

That’s good.


Comment from TattooedIntellectual
Time: October 16, 2007, 2:19 am

Have y’all seen this.

http://www.youtube.com/watch?v=kGuPpYYXIUo&eurl=


Comment from S. Weasel
Time: October 16, 2007, 4:01 am

TI: heh. He’s a left-hander, you’ll notice. It’s truly remarkable how many in my profession are. I’m not, but my two opposite numbers at work are.


Comment from Steamboat McGoo
Time: October 16, 2007, 4:50 am

What? Ya’ll can’t sleep either?

I’m going to go out and bark at my neighbor’s dog.


Comment from TattooedIntellectual
Time: October 16, 2007, 8:38 am

Incidentally sweasel there’s a strong correlation between left-handedness and homosexuality in men. The correlation totally falls apart when applied to women. Coincidentally, most homsexuality “indicators” only work for men. Makes you wonder how different female and male homosexuality might be.

The left side of the body is also controlled by the right hemisphere of the brain. Right-brain people tend to be the artsy type. Not sure if there’s any evidence of direct correlation, but it would make sense.

BTW, I absolutely love that y’all don’t mind when I drop useless tidbits in here. 🙂


Comment from Anonymous
Time: October 16, 2007, 5:46 pm

The useless tidbits are my favorites.


Comment from Christopher Taylor
Time: October 16, 2007, 5:47 pm

I’ve noticed a correlation between short hair, flannel shirts, Doc Martens, and lesbianism, myself.

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